Future-proof “Black Forest Quality” Made in India
After around a year of construction, the works are finally completed:
With the extension of the plant in Coimbatore, India completed, ZAHORANSKY sets course for the sustainable expansion of its business in developing state-of-the-art solutions for toothbrush production in price-sensitive markets. By doubling the production capacities and adding office and meeting spaces, the increasing demand from customers from India, Asia, and Latin America for molds and machines to manufacture toothbrushes can now be met better from the Coimbatore location. “With the completion of the new construction project, we are starting a new chapter for ZAHORANSKY Coimbatore. We will ensure clear optimizations in our future production and logistics processes, and with that shorter delivery times, with additional 3,200 square meters. Moreover, this opens up additional room for our models produced in India, the Z.ORCA, Z.SWORD, and Z.SHARK,” explains Robert Dous, Head of Sales/Marketing of ZAHORANSKY AG. The expansion was accompanied by the optimization of workplaces and processes, to lay the foundation for quicker, more efficient, and more flexible production. Furthermore, programs for employee qualification and motivation make ZAHORANSKY an even more attractive employer.
More space, greater flexibility
After the expansion of the plant, approx. 6,000 square meters will be available for offices, parts manufacturing, assembly and storage. Additionally, the perfect conditions have been created for order processing and customer care in the existing buildings, with further modern office and meeting rooms. “The expansion allows us to respond to customer requests with even greater flexibility, while simultaneously meeting the growing demand of our customers for a higher degree of automation in the production of their toothbrushes,” explains Dous, further adding, “With these measures, we also ensure that the production in Coimbatore will be able to follow the very strict standards of quality that apply to our German parent company, thus keeping the promise we make to our customers of delivering ‘Black Forest Quality’, made in India.”